Daniel Reyes

Daniel works on brand naming for small companies and writes about given names as a hobby. He covers business and people names here, with an eye on what a name has to survive once it is printed on something. On the business lists he checks the practical failures first: whether the domain and handle are plausibly free, whether the name survives being spelled out over a phone call, and whether it still reads on a van door. For the people lists he works from usage rather than taste.